Alshaya Group Abu Dhabi, UAE

Paid Social Specialist - Strategy & Digital - UAE

  • Abu Dhabi
  • Alshaya Group Abu Dhabi, UAE
  • Posted date: 1 week before
  • End date: 2024-06-23

Job Title: Paid Social Specialist - Strategy & Digital - UAE

Job In Abu Dhabi

Company: Alshaya Group Abu Dhabi, UAE

Start Date: 2024-06-08

End Date: 2024-06-23

Job Description

The Paid Social Officer works within and supports the Paid Social team within the Performance Marketing & Online team to positively impact the Alshaya eCommerce business and customer experience. 

Working with the Paid Social Manager and team, this role has responsibility and accountability for the management of all Paid Social within eCommerce across Facebook, Snapchat and TikTok, the campaigning and trading of these activities, the development of strategy and the management of media partner and external relationships. 

Through the management of paid media through Paid Social channels this role has responsibility for the management and efficient use of marketing budget, working closely with the Senior Performance Managers and other budget owners in the Performance & Online Marketing team to deliver the eCommerce P&L. 

This role: 

  • Works within the Paid Social team, reporting to the Paid Social Manager, inside Digital Marketing team. 
  • Is jointly responsible for the management, development and performance of the Paid Social channel within eCommerce. 
  • Works seamlessly with Senior Performance Managers, other Digital Marketing channel managers and brand teams to deliver the business plans for eCommerce brands. 
  • Is responsible for the management of marketing budgets (franchise costs) to deliver channel and overall brand and business ROI targets. 
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