Al Futtaim Group

Marketing Executive

  • Dubai
  • Al Futtaim Group
  • Posted date: 1 month before
  • End date: 2024-03-17

Job Title: Marketing Executive

Job In Dubai

Company: Al Futtaim Group

Start Date: 2024-01-17

End Date: 2024-03-17

Job Description

Marketing Executive| Real Estate | Asset Management-UAEN

Overview of the role:

To assist in the delivery of superior turnover driving plans and flawless execution. Role includes execution of the marketing plan, delivery of DFC Mall communications, development and delivery of in-mall experience events, ensuring and managing retailer relations, suppliers and marketing operations delivery including hoardings, artwork and total customer experience.


What you will do:

Responsible for:

Strategies and plans:

  • Contribute to the development of the Mall annual marketing plan
  • Assist the Retailers and gain their commitment to of delivery of marketing plan
  • Execute strategies, plans and implementation for Mall’s key campaigns
  • Ability to effectively communicate to the management Team to solicit buy in and ownership


Operations / Supplier Coordination:

  • Liaises with suppliers for quotations.
  • Coordinates with suppliers for installation and dismantling of signage’s.
  • Coordinates with the agency and suppliers on new in-mall branding or signage
  • Coordinates the marketing team to install and dismantle retailers store promotions, special offers etc… mall wide.


Budgeting and Financial Management:

  • Achieve economies of scale through sharing of best practice in the market
  • Deliver marketing activities and events within the agreed budget
  • Identify and implement cost savings in production and purchase of promotional materials and events items.
  • Assist to effectively negotiate fee for service with external suppliers
  • Assist in the delivery and Management of purchase orders, accruals and preparation of invoices for accounts payable.


Events and Promotions:

  • Events & Promotions operations support.
  • To assist the events and promotions team as/when required with on the ground assistance/ 3 way quotations/weekend and public holiday work schedules.
  • Support event function by logging event feedback forms and registration to maintain events database
  • Ensure communicating mall’s activities and events to retailers, other support functions.
  • Contribute to events plans and prepare logistics plan with timeline 
  • Negotiate deadlines and fee structure with external suppliers and ensure they are achieved
  • Work with external suppliers to deliver materials, brochures, goods and service


Social Media Monitoring:

  • Ensure updating Social Media team with all events and Marketing activities when required and communication of activities responsible for


Retailers Relations

  • Assist to manage retailer relations for assigned retailers
  • Ensure all retailers database up to date specifying all point of contact from operations, marketing, store managers
  • Assist to communicate all marketing activities to retailers
  • Organize sessions with retailers to discuss all marketing activities and manage expectations
  • Assist to prepare marketing plan for retailers that will contribute to the main marketing plan
  • Project planning
  • Assist to develop PR plan with the assigned agency to highlight the retailers



  • Assist to update website with relevant information and timely audits 
  • Social audits of content v competitors
  • Effectiveness review of social media activities
  • Weekly content collection and liaison with retailers for content


Job Context:

  • Preparation, ownership and administration of retailer engagement plan
  • Events management
  • Operating within agreed budget- Minimising costs and optimising ROI
  • Negotiation with suppliers & stakeholders
  • Liaise with external parties and getting the necessary leverage/ exposure for the company
  • Retailer interaction, meetings, and presentations
  • Commercial awareness


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